fueled by caffeine, sparked by cartoons, driven by chaos
NEW TO AI, CONTENT & SOCIAL? GOOD — THIS BLOG WAS BUILT FOR PEOPLE LIKE YOU.
GLiTCH &GRiND is where marketing gets real — and where you get the shortcuts we wish someone had handed us 20 years ago.
You’re running a small business in Denver. You don’t have a marketing department, a big budget, or hours to burn figuring out the algorithm. That’s exactly who this blog is for. Every post is built to save you time, cut through the noise, and hand you strategies that actually work — no fluff, no jargon, no “hire an agency to explain the blog” nonsense.
Here’s what you’ll walk away with:
AI tools & shortcuts that do the heavy lifting so you don’t have to
Content creation tips that make you look bigger than you are (in a good way)
Social media strategy that gets you seen without eating your whole week
Real lessons from the trenches — the wins, the flops, and the fixes — tested on real Denver businesses, not theory
We don’t wait for perfect. We execute, iterate, and hand you what works — so you can skip the trial-and-error and go straight to results.
If you’re building something and want it to actually be seen, you’re in the right place.
This is GLiTCH &GRiND.
Where broken code meets beautiful strategy. Where the grind builds legacy.
Welcome to the thread. Let’s build! ~ Xemex Marketing Group (XMG)
As I continue to learn to use WordPress for blogging, moving forward. I remembered that I’ve done some blogging in past…. like over 10 years ago. One that I found to be really helpful and am really glad I keep a blog to keep track of all my digital animation notes collected over the years…. come and check it out HERE.
I just noticed that the Animation Notes blog has 116,903 total page views. Wow. Oh, and here’s a blog I created for my short film when I graduated Animation Mentor back in 2009. I didn’t finally finish the short film until 2014 (final animation, render and audio)… you can check that out HERE.
An old acquaintance from Animation Mentor, has posted her showreel from her work on Lightyear… one of my favorite Pixar movies… Man, my Pixar top ten is ever-changing (as Bug’s Life plays in the background, see below for current rankings)… Alright, I digress, without further ado… check out this inspiring reel.
DMs DON’T CONVERT BECAUSE YOUR OFFER IS VAGUE (HERE’S THE FIX) DMs feel like “free marketing” until you realize they’re just collecting silence. You get messages… but they don’t turn into appointments, purchases, or booked work. That’s not a “DMs don’t work” problem. It’s an offer clarity problem. Most small business owners say something like:…
THE FONT RULE THAT MAKES YOUR OFFER READABLE (EVEN ON MOBILE) Your landing page or promo might have the right idea—but if the font is wrong, the message fails. The biggest design glitch isn’t “bad branding.” It’s unreadable hierarchy. People can’t understand the offer fast enough, so they bounce. That’s not a “design preference.” It’s…
INSTAGRAM REELS THAT DON’T LOOK LIKE REELS (AND STILL GET LEADS) Reels shouldn’t feel like a trend you’re trying to imitate. The glitch most small business owners have: they make content that looks “cool,” but doesn’t function like a sales asset. People scroll past because the reel doesn’t match the viewer’s job-to-be-done. A good reel…
STOP POSTING IN THE DARK: THE WEEKDAY + TIME TRAP SMALL BUSINESSES KEEP FALLING INTO You can have great content and still lose if you post at the wrong time. Most Denver small business owners don’t realize the content timeline is real-time competition. When your post goes live, it’s fighting for attention in a small…
