fueled by caffeine, sparked by cartoons, driven by chaos
WHAT IN THE SAM-HECK IS THIS BLOG ALL ABOUT?!?
GLiTCH &GRiND is where strategy collides with storytelling—a raw, unfiltered thread from the trenches of Xemex Marketing, Court Warrior, and Silent Anthem Productions.
This is the behind-the-scenes chronicle of three brands built on grit, clarity, and creative fire. We document the grind: marketing pivots, merch drops, booth builds, brand battles, late-night breakthroughs, and the messy middle that nobody posts about.
Part learning journal. Part tactical blueprint. Part battle cry.
You’ll find marketing strategies tested in real time, tutorials born from trial and error, stories from the hustle, and the frameworks that turn creative chaos into legacy-building momentum. We don’t wait for perfect—we execute, iterate, and evolve.
If you’re into mission-driven marketing, tactical creativity, and building something that outlasts the algorithm, you’re in the right place.
This is GLiTCH &GRiND. Where broken code meets beautiful strategy. Where the grind builds legacy.
Welcome to the thread. Let’s build!
~ Xemex Marketing Group (XMG)
As I continue to learn to use WordPress for blogging, moving forward. I remembered that I’ve done some blogging in past…. like over 10 years ago. One that I found to be really helpful and am really glad I keep a blog to keep track of all my digital animation notes collected over the years…. come and check it out HERE.
I just noticed that the Animation Notes blog has 116,903 total page views. Wow. Oh, and here’s a blog I created for my short film when I graduated Animation Mentor back in 2009. I didn’t finally finish the short film until 2014 (final animation, render and audio)… you can check that out HERE.
An old acquaintance from Animation Mentor, has posted her showreel from her work on Lightyear… one of my favorite Pixar movies… Man, my Pixar top ten is ever-changing (as Bug’s Life plays in the background, see below for current rankings)… Alright, I digress, without further ado… check out this inspiring reel.
The biggest mistake businesses make with video content isn’t bad lighting or shaky footage—it’s shooting everything the same way. At Xemex, we’ve seen countless businesses film video after video from the same angle, with the same framing, wondering why their content feels flat. The truth? Variety is what keeps people watching. Different shot types, intentional…
The biggest relief for small businesses in 2026? TikTok isn’t going anywhere. After years of “will it or won’t it get banned,” TikTok is officially staying in America—and it’s evolving fast. At Xemex, we’ve been watching TikTok roll out features specifically designed to help small businesses grow, sell, and connect with customers in ways that…
The biggest misconception about YouTube is that it’s over-saturated and only works for influencers with millions of subscribers. At Xemex, we believe the opposite is true: YouTube in 2026 is one of the most underutilized platforms for small businesses—and that’s exactly why it’s such a massive opportunity. While everyone is chasing TikTok and Instagram, YouTube…
The biggest mistake small businesses make on Instagram and Facebook is treating promotional posts like advertisements. They slap a product photo, write “Buy now! Limited time!” and wonder why nobody engages. At Xemex, we believe promotional content shouldn’t feel like a sales pitch—it should feel like value. When done right, your audience doesn’t scroll past;…